Agencies · Consultancies · MarTech — $1M to $50M
Your accountant confirms what happened. Nobody tells you what to do next.
You leave every board meeting knowing the numbers — but not what to do with them. That's about to change.
Agency, consultancy, and MarTech numbers — I know the patterns that separate healthy from distressed.
Written personally by Satyabrata Das — former Group CFO of a listed marketing group.
29 years · 56 entities · 18 countries · $200M+ P&L · ACCA · CPA
Sample output · Margin Note
Redacted clientWhat goes in
What comes back
Real output format. Sample data. Your note is written to the same standard.
Selected engagements across
01 — You send
Three lines of numbers
Monthly revenue, top cost lines, cash position. Approximate is fine. Takes two minutes.
02 — I read them
Against sector benchmarks
Every figure is compared to agency and consultancy bands, then labelled fact, assumption or estimate.
03 — You get
One written action
In 48 hours, by email. What the numbers say, where the risk sits, and the one move worth making.
Ex Group CFO of a large listed marketing services group. 18 years in agency finance leadership.
Ex Group CFO of a large listed marketing services group · 18 years in agency finance leadership
MBA (Finance) · Harvard Business School (Executive Education) · ACCA · CPA
Trusted by agency and consultancy leaders
“Stellar in finance and commercial, sharp like a whip. He taught me everything I know about commercial and finance. Diligent, strategic but understands the operational aspects of a business. He is a leader — in driving the highest level of technical knowledge. The smartest systems, and the most effective and efficient processes.”
Serah Mwikali Katusya
CEO & Growth Strategist · Cannes Lions Jury · WARC Jury
“Satyabrata is a results-driven professional who combines technical expertise with strategic thinking and genuine leadership. He consistently delivers high-quality work, communicates clearly with stakeholders, and mentors peers to elevate team performance. Any organization would benefit from his contributions.”
Bony DASHACO
President · DASHACO Holdings Africa
“One of the finest business driven commercial controller, CFO and Executive Director I have worked with. Always in pursuit of growth, Satya always pushed the finance function to be a partner to business leadership. I am yet to experience that clarity of purpose, zest for learning, and honesty to the organisation's goals that Satya demonstrated over several years of our work together. He is an asset to any organisation he is part of.”
Sandeep Madan
Co-founder & CEO · The Partnership Africa
“He is an exceptionally brilliant mind with a rare ability to combine strong commercial and financial acumen with outstanding leadership. What sets Satya apart is not just his intelligence or experience, but the way he leads people. He is humble, patient, and always willing to invest his time in helping others grow. He leads with wisdom, empathy, and confidence. Any team or organisation would be fortunate to have someone of Satya's calibre, character, and integrity.”
Runal Patel
Managing Director · Yellow Agency
“What I really value is how he combines deep financial expertise with strong commercial instinct. He's a ninja with negotiations, able to cut through complexity and get to what really matters for the business. He's also very strategic in his thinking, and consistently comes up with solutions that are well thought through, practical, and grounded in real experience. I'd highly recommend Satya to anyone looking for a finance leader with real business acumen.”
Ketaki Banga
CEO & Strategic Advisor
How does your business compare?
Agency & Media, $1–10M revenue. The same bands your Margin Note is written against.
See the full Benchmark Library| Metric | Healthy | Stress |
|---|---|---|
| Gross Margin % | 45–60% | <38% |
| Debtor Days | 45–60 | >60 |
| Net Margin % | 8–18% | <5% |
| Revenue / Employee | $120–180K | <$90K |
I work with a limited number of advisory clients at any time · Spots fill through referral — early conversations welcome
Practical decision support
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Insights
CFO intelligence, in writing
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